American Made

I believe that if you’re going to do something, you do it right, and for me, that means keeping it on American soil.

At Vern’s, "American Made" isn't just a label we slap on a bottle; it’s the backbone of everything we do. From the initial formulation in my shop to the final pour and packaging, our products are born and raised right here in the USA. We take immense pride in supporting American workers, sourcing from American farmers, and upholding the gold standard of quality that this country was built on.

The Standard of Quality

When I started this journey, I made a promise to never compromise on what goes onto your skin. That’s why you’ll notice a small asterisk in our "100% American" goal: Our Shea Butter.

While I’ve searched high and low for an American-grown alternative, the truth is that the finest, most nutrient-rich shea butter, the kind your hair and skin actually need, simply doesn't grow in our climate. Rather than settle for a subpar "American-made" chemical substitute, I choose to source the highest-quality, ethically traded raw shea butter from its natural home.

It’s the only part of our formula that travels across an ocean, and we’re okay with that because my first priority is, and always will be, the health of your hair and skin.

Our Promise to You

We are constantly testing, evolving, and looking for ways to bring every single ounce of our production home. Until then, you have my word: Every Vern’s product is handcrafted with good old-fashioned American grit, designed for the man who values authenticity as much as I do.

Rooted in heritage. Made with purpose. Built in the USA.